Global Tea Market Size Forecast Report 2024-2032

Global Tea Market Set for Significant Growth: A Comprehensive Analysis by Renub Research

The Global Tea Market is projected to experience substantial growth, with an estimated market size of USD 114.62 billion by 2032, up from USD 65.03 billion in 2023. This growth reflects a robust compound annual growth rate (CAGR) of 6.9% during the forecast period. Factors driving this expansion include rising consumer awareness of health benefits, a wider variety of tea types, and increasing demand for premium and specialty teas.


Market Overview

Tea, derived from the leaves of the Camellia sinensis plant, is prepared through processes such as drying, oxidizing, and fermenting the leaves. This results in a beverage with a diverse range of flavors—from delicate and floral to robust and earthy. Recognized globally for its refreshing taste and caffeine content, tea is also valued for its potential health benefits, including antioxidant properties and stress relief. Furthermore, tea holds cultural significance in various rituals, social occasions, and health practices.

The market is witnessing a shift towards premium and specialty teas, driven by evolving consumer preferences for unique flavors and health-oriented products such as green tea, herbal infusions, and organic varieties. Innovations in tea processing and packaging technologies are enhancing product quality and extending shelf life, contributing to the market’s growth. As tea consumption diversifies across cultures, the global tea market is well-positioned for continued expansion.

Key Growth Drivers

  1. Health Awareness and Wellness Trends
    • Rising health consciousness among consumers is a significant driver of growth in the tea market. Consumers are increasingly aware of tea’s health benefits, including antioxidants and potential disease-fighting properties, leading to a surge in demand. Tea is seen as a healthier alternative to sugary drinks, aligning with the global shift towards functional and nutritious foods.
  2. Premiumization and Diversification
    • The demand for premium and specialty teas is reshaping the market landscape. Consumers are seeking unique tea experiences, prompting producers to innovate and diversify their offerings. The rise of tea cafes, specialty shops, and online retailers has made premium teas more accessible, supporting this trend.
  3. Sustainability and Ethical Practices
    • A growing emphasis on sustainability is influencing the tea market. Consumers are demanding transparency in sourcing, fair trade certifications, and sustainable farming practices. In response, the tea industry is adopting eco-friendly packaging and supporting community development in tea-producing areas, enhancing brand reputation and competitiveness.

Regional Focus: Asia-Pacific Tea Market

The Asia-Pacific tea market is vibrant and diverse, driven by cultural heritage and economic growth. Major tea-producing countries, including China, India, Japan, and Sri Lanka, are leading the way. Traditional tea ceremonies in China and Japan emphasize tea’s cultural significance, while India continues to excel in producing renowned varieties such as Assam and Darjeeling.

As urbanization and disposable incomes rise, consumer trends are increasingly favoring premium and specialty teas. Technological advancements in tea processing and marketing further support this growth and diversification, ensuring sustained innovation in the Asia-Pacific region.

Related Reports

Leading Companies in the Global Tea Market

Key players shaping the global tea market include:

  • Associated British Foods Plc
  • Tata Consumer Products Limited (Tata Group)
  • Unilever
  • Barry’s Tea
  • Taetea Group

Recent Developments

  • January 2024: A prominent tea company in India, currently operating 390 stores, plans to expand to 1,000 cafes by 2028, reflecting strong economic growth and a favorable business environment.
  • January 2024: Tata Consumer Products has entered agreements to acquire up to 100% of Organic India’s equity share capital, enhancing its organic product portfolio.

Product Segmentation

The global tea market can be segmented into the following categories:

  • Product Type:
    1. Green Tea
    2. Black Tea
    3. Oolong Tea
    4. Others
  • Packaging:
    1. Plastic Containers
    2. Loose Tea
    3. Paper Boards
    4. Aluminium Tea
    5. Tea Bags
    6. Others
  • Application:
    1. Residential
    2. Commercial
  • Distribution Channel:
    1. Supermarkets and Hypermarkets
    2. Specialty Stores
    3. Convenience Stores
    4. Online Stores
    5. Others

About Renub Research

With over 15 years of experience, Renub Research specializes in market research, surveys, and consulting, assisting companies in strategic decision-making across various industries. The firm has published over 9,000 syndicated reports and conducted more than 750 custom research projects.


Media Contact
Company Name: Renub Research
Contact Person: Rajat Gupta, Marketing Manager
Phone: +1-478-202-3244 | +91-120-421-9822
Email: info@renub.com
LinkedIn: Renub Research
Website: www.renub

Global Tea Market is anticipated to reach US$ 70.45 Billion by 2028 | Renub Research

A recent report from Renub Research, titled “Global Tea Market: Global Industry Trends, Share, Size, Growth, Opportunity, and Forecast 2023-2028,” offers a thorough analysis of the industry and market share knowledge. The report also includes research on regions, competitors, and the recent expansion of the global tea market.

Global Tea Market will expand at a CAGR of 6.15% between 2022 and 2028. Tea has been a mainstay of human culture for thousands of years, and for good reason. Even though some tea varieties have more positive effects on health than others, there is a lot of evidence to suggest that regularly drinking tea can improve wellness. Numerous studies have shown that various teas may boost the immune system, lessen inflammation, and even fend off cancer and heart disease.

The Camellia sinensis plant, from which tea is made, is one of the most popular plants within the global. All regular tea types use tea from the evergreen Camellia sinensis plant, which grows nicely in heat climates. The degree to which the clean tea leaves are processed or oxidized determines the form of tea that is produced, consisting of green tea, black tea, oolong (crimson) tea, white tea, and herbal tea.

The credence that organic and natural teas are healthier options to conventional tea products has proliferated demand for these kinds of teas. Teas that are regarded as premium and high-quality are willing to command higher prices from customers. This category includes teas that are fair trade, organic, and derived from environmentally responsible farms. Premium teas are frequently marketed as being better for you and healthier than cheaper, mass-produced teas. Another way tea companies are utilizing health and wellness trends is the release of specialty teas that target specific health issues. For instance, some companies offer teas that have been specially formulated to support mental clarity, relax the body, or boost energy.

Request a free sample copy of the report: https://www.renub.com/request-sample-page.php?gturl=global-tea-market-p.php

Consumers’ choice for tea over fruit juices and carbonated beverages is the primary thing riding the intake of tea. Due to its greater convenience in a bag, consumers are growing keen on tea, which offers an appropriate, sensible, and wholesome alternative to juices and carbonates. Manufacturers make R&D investments to raise the calibre and taste in their products so that it will draw in greater customers. For instance, Green Hills produced Rum and Honey Flavored Herbal Tea to attract clients looking for low-sugar libations. Despite being alcohol-loose, the product has an alcoholic flavour way to the addition of licorice, apple, cinnamon, and megastar anise.

On the worldwide tea market, green tea is currently a few of the most broadly ate up varieties.

The excessive antioxidant content material of inexperienced tea, which enables to decrease the risk of most cancers, heart sickness, and Alzheimer’s ailment, has elevated its attraction in the worldwide tea market. Many customers enjoy the light, slightly grassy flavour, and geared up-to-drink alternatives or ease of home brewing upload to convenience. Its accessibility and stylish popularity as a healthful beverage additionally contribute to its attraction. Demand for this nicely-liked beverage has grown as a result of developing understanding of the fitness advantages of green tea, which can be supported via several researches.

Type – This Report covers Global Tea Market from five Viewpoints.

1.    Green Tea

2.    Black Tea

3.    Oolong Tea

4.    Herbal Tea

5.    Others Tea

Tea bags are expected to enlarge similarly in the global tea market in the approaching years.

Tea bags have drastically accelerated in reputation within the global tea marketplace due to the fact they may be sensible, inexpensive, and allow for quick and easy tea brewing. The variety of flavors and tea varieties which might be presented makes tea bags appealing, and their portability makes them a sensible option for individuals who are continuously at the move. The inclusion of ingredients like inexperienced tea, that’s wealthy in antioxidants and has health blessings, in tea bags additionally, contributes to their elevated reputation. People are becoming more and more aware of tea’s many fitness benefits, which has led to an increase in demand for tea bags. The recognition of tea bags is also inspired with the aid of elements like their suitability for unmarried-serve coffee and tea developments, the benefit of ordering tea bags online, and the upward push inside the variety of tea shops and cafes that promote the health blessings of tea.

Packaging – This Report covers Global Tea Market from five Viewpoints

1.    Plastic Container

2.    Loose Tea

3.    Paperboards

4.    Aluminium Tins

5.    Tea Bags

There are more people drinking tea around the world, which is increasing the demand for tea in supermarkets and hypermarkets.

Customers can find a convenient and extensive selection of tea brands and varieties at supermarkets and hypermarkets. People who live and work nearby can easily access tea because they are situated in convenient locations. These shops also have affordable prices, which encourages economical tea consumption. Their choice of well-known tea brands increases consumer awareness and tempts them to try new varieties. Customers can easily find their preferred tea thanks to a wide selection of products, including loose leaf, tea bags, and ready-to-drink choices. Regular promotions, like sales and freebies, draw in new clients and keep old ones coming back.

Distribution Channel – This Report covers Global Tea Market from 5 Viewpoints.

1.    Supermarkets/ Hypermarkets

2.    Specialty Stores

3.    Convenience Stores

4.    Online Stores

5.    Others

India is positioned to maintain its position as a major player in the global tea market by leveraging its expanding domestic demand and luring foreign investment.

As the second-largest producer of tea in the world with a sizable domestic market, the nation benefits from a sizable population of tea-savvy consumers who are likely to keep up their tea-drinking habits. Rising consumer incomes, urbanization, and public awareness of tea’s health advantages are all factors contributing to the surge in demand for packaged tea. The Indian government helps to advance the tea industry through subsidies for growers and exporters as well as public awareness campaigns. The quality of Indian tea and the market’s potential for growth have attracted foreign investors to the Indian tea industry. Moreover, the Indian tea market is kept vibrant and alluring to new customers through ongoing product development and innovation, including a variety of flavors, blends, and packaging styles.

Country – This Report covers Global Tea Market have been covered from all the twenty-two viewpoints.

1.    Americas

1.1    United States

1.2    Chile

2.    Europe

2.1    United Kingdom

2.2    Ireland

2.3    Germany

2.4    Netherland

2.5    Poland

2.6    Russia

2.7    Turkey

2.8    Ukraine

3.    Asia Pacific

3.1    China

3.2    India

3.3    Japan

3.4    Iran

3.5    Hong Kong

3.6    Australia

3.7    New Zealand

4.    Middle East & Africa

4.1    Saudi Arabia

4.2    UAE

4.3    Morocco

4.4    Egypt

4.5    South Africa

Competitive Landscape.

Asian Tea and Export Ltd., Tata Consumer Product Ltd., Hain Celestial, McLeod Russel, Nestle SA, Unilever, and Associated British Foods are the market leaders in the global tea market.

Company Analysis have been covered from three Viewpoints.

•    Overview

•    Recent Development

•    Revenue

Company – This Report covers 8 Companies in the Global Tea Market.

1.    Unilever

2.    Associated British Foods

3.    Nestle SA

4.    Hain Celestial

5.    McleodRussel

6.    Asian Tea and Export Ltd.

7.    Tata Consumer Product Ltd.

8.    Starbucks

Browse Related Reports:

Rice Market: https://www.renub.com/global-rice-market-p.php

Global Coffee Market: https://www.renub.com/global-coffee-market-p.php

Wheat Market: https://www.renub.com/global-wheat-market-p.php

Global Sugar Market: https://www.renub.com/global-sugar-market-p.php

Ready to Drink Tea and Coffee Market: https://www.renub.com/ready-to-drink-tea-and-coffee-market-p.php

About the Company: 

Renub Research is a Market Research and Information Analysis company with more than 14 years of experience in Research, Survey, and Consulting. Our research helps companies to take business decisions: on strategy, organization, operations, technology, mergers & acquisitions, etc. Till now we have published more than 7000 syndicated reports and worked on more than 500 custom research projects. Currently, we are supplying data to EMIS, Bloomberg, Thomson Reuters, etc. We support many blue-chip companies by providing them with findings and perspectives across a wide range of markets.

Contact Us:

Renub Research

Phone No: +1-478-202-3244 | +91-120-421-9822 (IND)

Email: info@renub.com

LinkedIn: https://in.linkedin.com/company/renub-research

Web: www.renub.com