Retailers use custom retail boxes to keep their products secure and make them catchy for onlookers. These boxes can be tailored according to the product with reference to material, shape, size, and visual graphics. You can incorporate different styles on the retail packaging to create eye-catchy designs. For instance, you can create a die-cut window or emboss the printed words.
It’s excellent to work on the appealing outlook, but if your packaging is unable to provide sufficient protection to your products, your efforts all go in vain. Always order durable stock for custom retail packaging boxes wholesale if you don’t have any idea about packaging materials.
This article will explain what material options you can choose for your retail products. First, we will explore the relevance of custom retail packaging and the importance of the material in them.
Different Uses Of Custom Retail Boxes:
Custom retail packages enhance brand awareness and customer experience with your brand. They are used to pack multiple retail products. You can use them for encasing:
- Cosmetic items
- Edible products
- Electronic appliance
- Food and beverages
- Decoration pieces
- Clothing items
By utilizing custom printing, you can also give relevant knowledge about the product to the customers.
Importance Of Product Packaging Material
Strong material in custom retail product boxes will protect your product against getting crushed during transit. It will also keep your item secure from dust, moisture, humidity, and any unfavorable environmental factor.
Right selection of packaging material is crucial for any product because it serves as a building block. In case of using poor stocks, customers may receive damaged products because their feeble packaging could not protect the product during transportation.
Consequently, this situation will provide them with a negative experience with your brand. Your sales can also go down if you use fragile and poor-quality packaging.
Key Types Of Materials For Crafting Retail Boxes
Let’s jump into our main topic. By reading the points below, you will understand which category of material you choose while manufacturing your packaging boxes:
1- Kraft Paper:
The kraft material is the most suitable choice for you if you want affordable packaging. Investing in kraft material allows you to kill two birds with one stone.
On the one hand, You can get durable kraft packaging for your products at a budget-friendly price. Conversely, you minimize the hazardous consequences on the environment because kraft material is 100% degradable and recyclable. Kraft paper production also requires less energy.
2- Cardboard:
Many retailers prefer cardboard stock for custom packaging boxes. The cardboard has a plain white color which can be changed through custom printing. It is made of paper pulp. This is most suitable for lightweight retail items such as biscuits and cereals. However, its quality is much better than the bux board and even kraft.
3- Rigid Stock:
You can utilize a rigid material in your custom retail boxes if you intend to keep heavyweight, expensive, and luxury items like ornaments and glass products. This material is the best option to create packaging boxes for gift products that need extensive protection. Rigid material allows extensive opportunities for premium quality packaging. However, a rigid material is more costly than any other packaging material.
4- Corrugated Fiberboard:
Corrugated is also one of the materials that manufacturers use for designing retail boxes. It contains three layers in which two layers of kraft paper surround a paper flute. Most companies use this material in their packaging when sending in bulk because it is cheaper than other stocks. Its thickness is modifiable and which makes it the perfect option for heavyweight items.
5- Bux Board Material:
If companies have a short budget, they often use bux board material in designing their custom packaging boxes. It is an affordable option for their products’ encasing. However, it has low quality and can easily get damaged during shipping. It can also not withstand environmental factors such as bad weather conditions. You can use it to keep lightweight products and edibles like french fries and many other products.
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Final Thoughts:
The article discusses the importance of several materials for designing custom retail boxes. It also informs readers in detail about different packaging materials that businesses use in manufacturing retail packaging. Additionally, it guides you about features of different stock such as cardboard, bux board, corrugated cardboard, rigid, and kraft.
By reading about the pros and cons of each packaging material, you can choose the best material for your product. Remember one thing that you should never compromise on quality due to a bit high price.
Packaging matters in protecting your products from harmful environmental factors. Your investment in both product and packaging will go to waste if customers stop buying from you due to receiving damaged products. So, choose the best packaging material considering your product’s nature and specs if you want to compete with your rival brands in the retail market.