For centuries, gold has been synonymous with luxury and beauty, captivating skincare enthusiasts with its shimmering allure. Yet, beneath its timeless appeal, a paradox exists. While gold has long been used as nanoparticles in skincare, concerns about its safety have cast a shadow. In this blog, we will delve into the benefits of “gold in skincare,” shedding light on why these traditionally used gold nanoparticles may pose risks to your skin. Additionally, we’ll introduce CryoGold – AreoVeda’s groundbreaking solution, featuring cryogenically processed gold microparticles, that is changing the game for safe and effective skincare.
How Gold Benefits Your Skin
Gold has always been a highly admired ingredient in the beauty industry for to its glittering texture, luminous sheen, and irresistible hue. It has been a go-to ingredient for skincare enthusiasts for centuries. The advantages of incorporating gold in skincare are numerous, making it a premium ingredient. Let’s explore these benefits below:
- Anti-Inflammatory Properties:Gold’s natural anti-inflammatory properties make it an ideal solution for calming irritated skin. It effectively reduces redness, swelling, and puffiness, providing relief to those with sensitive or inflamed skin.
- Antioxidant Power:Gold is a potent antioxidant that combats harmful free radicals that can damage the skin. This property of gold helps delay the signs of aging, leaving the skin looking more youthful, vibrant, and healthy.
- Age-Defying Elixir:Gold microparticles stimulate the production of collagen, enhancing skin firmness and elasticity. As a result, the reduction in wrinkles and fine lines is significantly reduced, presenting a more youthful appearance.
Cellular Mechanisms Of Gold Nanoparticles
At the cellular level, gold nanoparticles can permeate the skin’s outermost layer, known as the stratum corneum. Additionally, they have the ability to reach the deepest layer of skin and interact with them. Fibroblast and keratinocytes are the important types of cells that gold nanoparticles interact with. Keratinocytes, present in the outermost skin layer, protect it against environmental damage, while fibroblasts in the dermis produce collagen, which is important for skin strength and elasticity.
Gold nanoparticles promote healing, cleanse the skin, reduce wrinkles, improve skin brightness, fight bacteria, and preserve collagen and elastin, which are essential for skin elasticity and firmness.
While gold nanoparticles provide these benefits, it is equally important to understand their safety concerns. Studies have shown that gold nanoparticles, even without entering the bloodstream, can damage cells.
Now, let’s explore in-depth why gold nanoparticles may not be entirely safe and how AreoVeda offers a solution.
Why AreoVeda Introduced CryoGold – One Of The Hero Ingredients
For ages, gold has been used in the form of ‘Gold Bhasma’ or ‘Ash’ in cosmetics and medicine. However, the preparation of Gold Bhasma involves processing gold at high temperatures in the presence of herbal juices and various metallic compounds, including arsenic, mercury, lead, and sulfur, which are harmful to human skin.
Despite the harmful effects of these toxic elements, many cosmetics manufacturers still continue to formulate the products involving nano-sized gold particles.
This practice raises significant safety concerns related to the use of gold in skin care, such as:
In Ayurveda, Gold is converted to bhasma through a series of procedures involving the intentional use of toxic metals like arsenic, lead, mercury, and sulfur to break down gold into nano-sized particles. Exposure to these toxic chemicals cause severe effects on health:
- Sulphur: irritates, throat, nose, and lungs, leading to nausea headaches,, vomiting, and eye damage.
- Mercury: Causes damage to the kidney and neurological/behavioral disorders such as headaches, tremors, insomnia and memory loss.
- Arsenic: Can cause tumors, skin inflammation, degeneration, and impact the respiratory, nervous, and reproductive systems.
- Lead: Its high levels are known to affect the central nervous system, leading to encephalopathy, and also cause miscarriages in pregnant women.
- Cadmium: Extremely toxic, it impacts the liver and kidneys and has been linked to various types of cancer, including breast, prostate, lung and pancreas.
2. The Need For Detoxification
Gold Bhasma should ideally undergo detoxification before use to remove these toxic metals. Unfortunately, even after detoxification, there is no regulatory body to guarantee that Gold Bhasma is completely free of toxic elements and safe for use.
3. The Ban on Nanoparticles
The European Union defines nanoparticles as particles with sizes ranging from 1nm to 100nm. Due to their ability to penetrate deep into the skin, nano-sized gold particles have been used in cosmetic products for many years. However, gold bhasma/nanoparticles are known to contain other metallic compounds which exert adverse toxic effects, including the potential to cause cancer. Consequently, on January 1, 2020, the European Commission notified the WTO to ban the use of nanoparticles in cosmetic products due to alarming concerns over consumer safety.
To subtly address the safety concerns surrounding the use of gold in skincare, particularly the toxic effects of gold bhasma/nanoparticles, AreoVeda developed a product called ‘CryoGold.’ It utilizes a unique Cryogenic Processing Technology to bridge the existing gaps and provide you with gold that is completely free of toxic metals and safe for your skin.
What Is CryoGold?
AreoVeda’s Cryogenic GoldTM comprises micro-sized, ultra-pure gold particles that are finely-milled to >1000 nanometre in size using cryogenic milling technology.
Why CryoGold Is A Superior Alternative To Other Forms Of Gold In SkinCare?
CryoGold outshines traditional Gold Bhasma in several critical aspects:
| Parameters | CryoGold | Gold Bhasma |
| 1. Particle Size | Microparticles of size ~5 µm | Nanoparticles of size 28-35 nm |
| 2. Temperature | No heat degradation required. | Requires heat degradation at high temperature ~392°F (200°C). |
| 3. Purity | ≥ 99.9 % | ~90 % |
| 4. Processing Time | Requires few hours to process gold into microparticles. | Conventional grinding of gold takes several days. |
| 5. Product Color | Retains the natural color of gold. | Color varies depending on the traces of other metals present apart from gold. |
| 6. Retention of natural properties | It preserves gold’s natural properties through physical processing. | Alters the natural properties as it is prepared through chemical processing. |
| 7. Presence of harmful substances | Contains no harmful metals. | Contains toxic metals like arsenic, lead, mercury & cadmium. |
| 8. Need for detoxification | No chemical treatment needed | Detoxification needed due to gold being processed with toxic metals. |
Why Trust CryoGold: Your Gold Standard In Skincare
AreoVeda introduces CryoGold, a groundbreaking skincare solution that harnesses the remarkable advantages of gold microparticles. Unlike traditional Gold Bhasma, CryoGold excludes harmful additives and toxic metals. We’re dedicated to creating a skincare range that exceeds industry standards, follows strict certifications guidelines, and is effective and safe in every sense. With CryoGold, the true essence of ‘gold in skincare’ shines.
Wrapping Up!
In conclusion, AreoVeda’s CryoGold redefines the “gold” standard in skincare. It leverages the remarkable benefits of gold microparticles, free from harmful additives and toxic metals, ensuring innovation, purity, and safety. Trust in this skincare revolution for radiant and rejuvenated skin. Discover our product portfolio, featuring the Skin Clarifying Serum and Skin Brightening Serum, both subtly infused with CryoGold, and experience the transformative power of gold in skincare.
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